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The next chapter for the Whitesales Group

30 years ago, Whitesales was founded on two core principles: to deliver superior products, backed up by outstanding service.

Three decades later, those principles remain steadfastly unchanged – but our company structure has grown and evolved.

Many of our customers will remember the first significant change in 2016, with the launch of the Ryno brand support systems and accessory products – now a firmly established company within the Whitesales Group.

As we start 2019, we are delighted to announce we are beginning our next chapter.

The past 12 months has seen our core daylighting business continue to be very successful and our specialist smoke control division experience significant growth. As we look to the future, we recognise these two diverse areas of the business require specific and focused attention.

Therefore, from January 2019, our specialist smoke and access division will become Sertus, with the full range of products and services displayed on a dedicated website: trustsertus.com.

Whitesales will focus purely on the Daylighting market and development of outstanding daylight solutions. 

This change will enable us to better serve our customers in these areas – and we couldn’t be more thrilled about that.

Everything in relation to our collective vision and mission remains the same. All three companies will continue to operate with the same focus on market-leadership, innovation and the same commitment to providing an exceptional customer experience.

We would like to take this opportunity to thank all of our customers and we look forward to continuing to work with you.

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